When Joe Rogan commissions a car from your shop you better make sure you take advantage of his popularity regardless of what you may think of him. One of RS’ more popular videos due to the man that ordered the car but truly I believe one of RS & my own best packaged videos. Motion graphics, footage, graphics, aerials, editing, and photographs all done by me alone. Productions assistants used on set.
At The Roadster Shop I worked as an in-house digital content creator and essentially a one-person marketing team. I built complete campaigns around product launches, custom vehicle reveals, how-to content, teasers, and brand updates—combining video direction and production, photography, email, paid advertising, web, and social. The work below represents projects I developed and carried from concept through production and release.